Governance · Strategy · Communication

Danielle
Storey

GAICD

I help boards, executives and leadership teams make sense of complexity, strengthen governance, and move forward with confidence.

Get in touch
DS

Translator.
Connector.
Leader.

I take what people do and turn it into stories everyone can understand, clear reporting, practical frameworks, and the conditions where leaders make good decisions and people do their best work.

Across corporate, not-for-profit and government settings, I've built a career at the intersection of governance, communication and performance. From shaping board and executive reporting in an ASX50 technology division to leading an innovation hub through a pandemic as CEO, I bring strategic breadth and hands-on delivery.

I'm at my best where governance, communication and performance intersect , and where I can help people find their way and feel confident about what comes next.

25+
Years of leadership across corporate, NFP and government
ASX50
Board and executive reporting at The Lottery Corporation
6
Years as CEO of a metropolitan innovation hub
GAICD
Graduate, Australian Institute of Company Directors 2026

Key Capabilities

Governance, Compliance & Risk
Governance frameworks, compliance oversight, ASIC lodgements and statutory obligations across boards and committees.
Board & Executive Reporting
Board papers, agendas, minutes, and executive reports that give leaders real clarity and decision support.
Performance Dashboards & Metrics
Designing KPI frameworks and performance dashboards that give senior leaders visibility of what matters.
Stakeholder Engagement
Building trust and connection across government, industry, boards and community. Translating complexity into shared understanding.
Strategic Planning & Operating Models
Supporting strategy, OKRs, operating model design and organisational change that improves how leadership teams work.
Financial Stewardship
P&L, cashflow and budget management. Hands-on financial oversight as a CEO, Director and Company Secretary.
AI-Assisted Reporting & Decision Support
Applied use of AI tools including Claude Code and Microsoft Copilot to improve reporting quality, speed and team capability.
This website was completely built by Danielle using Claude Code in one day.
Leadership & Culture Development
Building team capability, chairing cross-functional forums, and creating the conditions where people and organisations thrive.
Communication & Facilitation
Professional speaker, published author and experienced emcee. Bringing clarity to complex ideas in every setting.

Key Achievements

Board & executive reporting at ASX50 level

Shaped board and executive reporting for the technology division of a demerged ASX50 company, improving clarity, insight and decision support for the CIO, leadership team and board-related forums.

Governance uplift across a $15M golf and hospitality estate

Enhanced governance, reporting, board papers and communication for Sandhurst Club, a $15M golf, hospitality and residential estate, working with two boards and three committees.

Performance dashboards for a national technology division

Built performance dashboards and metrics frameworks to improve visibility of initiatives, programs and KPIs for senior technology leaders, supporting faster and more accurate reporting through automation.

Led an innovation hub through the pandemic

As CEO of Eastern Innovation, maintained financial stability through COVID-19, kept the centre open for essential businesses and retained all staff while others faced closures.

Built a regional innovation ecosystem from the ground up

Grew a small business incubator into a regional innovation centre with thousands of industry connections, supported by strong partnerships across government, universities and international networks.

Grew a family business to $4M turnover over 17 years

Co-owned and led a multi-brand retail business, building three online brands and managing sales, marketing, supplier relationships and team management before a successful sale in 2021.

Testimonials

Experience

Sept 2025 to Present
Company Secretary (Contract)
Sandhurst Club Ltd & Sandhurst Holdings (Australia) Ltd · Part-time
Contracted Company Secretary responsible for governance frameworks, board and committee reporting, compliance, minute-taking and statutory obligations across all entities.
Oct 2022 to Jun 2026
Senior Manager, Technology Business
The Lottery Corporation (ASX50)
  • Led board, committee and executive reporting for the technology division of a newly demerged ASX50 company, reporting to the CIO.
  • Designed and delivered performance dashboards and a broader metrics framework for the CIO and GM cohort.
  • Supported operating model maturity including GM and CIO KPI development, introduction of OKRs, and two iterations of the Technology Operating Model.
  • Lifted leadership capability across the technology function and drove technology literacy across the business.
  • Co-developed GenAI guidelines and created the technology hackathon framework.
2016 to Oct 2022
Chief Executive Officer
Eastern Innovation
  • Led governance, financial management, operations and strategic direction, reporting to an 11-member board.
  • Maintained financial stability through the pandemic, keeping the centre open and retaining all staff.
  • Grew the organisation from a small business incubator into a regional innovation centre with thousands of industry connections.
  • Built strategic partnerships across government, universities and international innovation networks.
  • Managed operations of a 2,100 sqm innovation hub including suites, labs, meeting rooms and coworking space.
1999 to 2021
Director & Marketing Director
The Cartridge Family / TonerMART / Image-Nation
Co-owned and grew the family business to $4M turnover over 17 years. Led sales, marketing, supplier relationships and team management. Built and marketed three online brands before the business was sold in 2021.

Board & Advisory Roles

Chair
Eastern Metropolitan Partnership (Victorian Government) · 2012–2022
Director, Secretary, Treasurer & Public Officer
Monash Precinct Network · Raised $500K in seed funding
Director & Treasurer
Flexible Workspace Australia Ltd · National coworking peak body
Committee Member
Regional Development Australia (Federal Government)
Advisory Board Member
Greater South-East Melbourne (GSEM) and Upparel
Board Director & State President
National Speakers Association of Australia

How can Danielle help?

Sound like a fit? Scroll down to get in touch.

Open to the right conversation

Whether you're looking for a board director, company secretary, senior governance professional, or someone to help your leadership team work better, I'd welcome a conversation.

danielle@daniellestorey.com
0437 854 723
linkedin.com/in/daniellestorey

Please enter your name.

Please enter a valid email address.

Please enter a message.